Think of a machine with remarkable powers. One that, in the space of 10 minutes, can sharpen your jawline and get rid of that sagging chin, reduce that crepe neck; enhance cheekbones, fill out the upper lip, lift brows and the corners of your mouth.

A machine that can radically alter the way you look in just 10 treatments.

Sounds too good to be true, doesn't it? But hundreds of women across the country who are addicted to the latest electric current therapy will testify that thanks to it, their lives couldn't get any better.

Genie Complete is part of a new generation of non-invasive cosmetic treatments.

It claims to be the most powerful non-surgical facelift machine around today and uses medically proven technology to lift face muscles and make you look years younger.

In layman's terms it is like a personal trainer for the face.

As we get older our muscles shrink, causing surrounding fat and tissue to take on a drooping appearance.

With exercise and the right diet we can generally keep our bodies in shape, but the facial muscles are more difficult to exercise.

Which is where the Take Ten treatment comes in. When the face muscles begin to shrink, the drooping effect on the face can be very ageing. By rebuilding the ageing muscle mass to its previous state, the face is fuller and benefits from a visible lift which can be retained with regular treatments.

This full, healthier look also helps reduce the appearance of lines and wrinkles.

The machine uses a waveform up to 1,000 times stronger than anything else on the market. It's quick and effective but as you can imagine it's not comfortable.

It starts off like a pinprick but the sensation gets stronger and stronger until your whole face starts twitching. When all the electrodes are firing at the right level you are left to pulsate.

The more treatments you have, the more you get used to it, and having had a course I can say it's definitely worth it. As they say, no pain, no gain.

For 24 hours after a treatment, the muscles are still working and re-generating themselves, and because of the rush of new blood to the area, skin texture and tone improves dramatically.

I like the fact that you don't have to remove your eye make-up for a treatment and it is so quick.

But what impressed me even more was the number of people who asked me if I had lost weight or why I looked so well.

The machine, which can also be used on the body to lift the bust and buttocks, reduce cellulite and help with inch loss, is proving hugely popular in Calderdale with both men and women.

Becky Bottomley, who owns Saks Beauty Salon in Albion Street, Halifax, said clients liked the visible results after just one treatment, and were amazed how much better they looked after a course.

A one-off treatment is £35 but anyone who books a course of 10 in the next three weeks gets one free.

The £315 price also includes five free eye treatments (worth over £100) and a free anti-ageing night cream.