The Purple Penguin club has been formed to help small companies stand out from the crowd.
Members pay a monthly sum in return for expertise to boost personal development and marketing strategies. The club was started by Judith Wright, of Wright Angle Marketing, Barkisland, who said there was a gap in the market to help people with the all-round skills needed to run a business now organisations such as Business Link are no longer around. And, Calderdale, has a higher than average proportion of self-employed people and small businesses. Pictured at the launch are Marcus Costello, Judith Wright and Becky Wright.