VIDEO production company Limehouse is busy delivering a series of new videos for Bettys & Taylor’s, of Harrogate.
The first project was to support Yorkshire Tea’s recent Scottish campaign which involved a converted ice cream van - Little Urn - visiting towns and cities.
The video team were tasked with producing fast turn-around films with Little Urn to be used in conjunction with the brand’s social media and Facebook activity.
A grassroots, conversational documentation of the tour was created through user generated content from flip cams, which was used to support the main filming.
Limehouse, based at the Elsie Whiteley Innovation Centre, Halifax, worked closely with the Little Urn crew and customers to document the whirlwind trip which covered 840 miles and 13 locations in 12 days.
Dom Dwight, of Bettys & Taylors said: “As a brand with a long history and lots of personality, we love the interaction and transparency of social media, and video is a great way for us to tell stories and share what we’ve been up to.”
Nick Howard, managing director of Limehouse said: “We’re thrilled to be working with one of the region’s finest companies.
“We know that together we’re going to be able to produce some first rate films which will really resonate with customers and help to grow the company’s brands even further.”