West Yorkshire Police has launched this bideo highlighting the links between alcohol and crime.
Its part of a week long nationwide campaign entitled ‘In Focus’ underlining the harm drink has on communities and the impact on Force resources.
In the 12 months up to August 2013, a total of 3,071 arrests were made across the county for those who were drunk and disorderly.
Over the same period, 2,360 arrests were also made for individuals caught drink driving.
West Yorkshire Police Chief Superintendent Simon Willsher is leading the efforts to raise awareness and said: “We are supporting the week long campaign from the Association of Chief Police Officers (ACPO) as the connections between alcohol and crime are as relevant as ever.
“Alcohol is often behind many of the offences we routinely deal with and by raising people’s awareness of its impact, we hope to make a genuine difference.
“It brings with it a significant pressure on resources, not just for the police, but our partner agencies.
“Likewise, it can have life changing consequences for the individuals involved in drink related incidents.
“We have seen instances in the county where drunken behaviour has resulted in death or serious injury. This can be avoided if people take responsibility and understand their limits.
“The likelihood of being involved in crime as either a victim or an offender significantly increases when alcohol is introduced.
“I have therefore filmed this video to explain some of the preventative work which will be taking place across our towns and cities in the coming days.
“There will be particular focus on our student population as they arrive at Universities and Colleges for Freshers Week. We want them to enjoy their time here and our emphasis is around safety.
“Officers will be providing advice and undertaking various operations with licensed premises. They will also be using social media to provide the public with live time updates on the alcohol related incidents they are dealing with.
“By helping people to understand the potential harms that alcohol can have on their lives, we aim to reduce the number of incidents experienced by the emergency services.”