Welcome to Yorkshire have unveiled the first 100 Le Tour Makers for next year’s Tour de France during its Y 13 tourism conference.
The volunteers will fulfill a similar role to that of the Games Makers during last summer’s London Olympics, and were welcomed on stage by Halifax-born Paralympian Hannah Cockcroft.
The 2014 Tour will pass through Calderdale on Sunday, July 6 next year and is expected to attract an extra 160,000 visitors to the area.
The group also announced plans to take part in this year’s Tour de France with six specially branded Yorkshire convertible cars with giant revolving Ys placed in a publicity caravan which will precede the riders.
Gary Verity, Chief Executive of Welcome to Yorkshire, said: “After securing the Grand Depart of the Tour de France for Yorkshire next year, we felt we needed to help bridge that gap and capitalise on the run up from a tourism point of view. By taking part in this year’s Tour, we will be promoting Yorkshire and our thousands of tourism businesses to the entire globe in the lead up to next year’s exciting Grand Depart.”