Online demand drives lockdown business boom for Brighouse web designer

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A Brighouse-based web designer has seen an upturn in demand during the pandemic with more organisations looking to promote themselves during lockdown.

Web design and branding agency, Fab Media has helped non-essential shops that were forced to close and some business owners unable to trade to push their business online.

Fabi Viola, director of creative agency Fab Media, has found himself busier than ever during the past six months.

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Most of the agencies’ recent projects have come from businesses that want to trade online or improve their website.

Fabi Viola director of Fab Media outside Ruddi’s new cafeFabi Viola director of Fab Media outside Ruddi’s new cafe
Fabi Viola director of Fab Media outside Ruddi’s new cafe

Among Fab Media’s new client roster is Huddersfield confectionary retailer, Honey Bee Sweet Shop who have been able to start selling online after Fabi designed and built a new website for the family-run business.

Fabi has also worked with local charity Ruddi’s Retreat to rebrand and modernise their shop signage, logo, and menus. The organisation helps families with seriously ill children have access to a holiday home for free.

Ali Waterworth, Ruddi’s Retreat founder, and owner of Ruddi’s explained: “When the pandemic hit, we were understandably worried as not only are we in the hospitality trade, we are also a registered charity, so everything stopped for us - much like the rest of the world. We had already committed to moving premises before the 23 March, so we had to carry on with our plans.

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“We were working to a very tight budget and fast turnaround. Fab Media has gone the extra mile to ensure we have had all of our marketing materials designed to exact specifications. We were able to open on time with a new logo, new menus, and a fresh new look.”

Other projects include an e-commerce website design and build for a monthly dog subscription treat company, More 4 Pets, and a new website for car financing service, Any Car Credit.

Fabi said: "When the pandemic started, I was worried about the future of Fab Media. Lots of businesses were closing, while others were busy adapting to the new normal. We were contacted by several local business owners who wanted to take their products and services online and generate a new income stream.

“We love working with local businesses and being part of their growth and journey. I feel a sense of accomplishment watching them flourish — especially in times like this. It’s great to see businesses finding new ways to attract customers.”

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Fabi launched Fab Media in 2016 after completing a BA Hons in Creative Media and a foundation degree in Advertising and Graphic Design in Manchester.

The company moved to a Ltd structure last year and has continued to experience growth and attract new clients throughout 2020.

Fabi also rebranded his own business during lockdown- designing a new website and brand image to better showcase his skills.

Fabi is also a founding member of a new BNI Networking group in Brighouse and holds weekly meetings with other business owners to share tips, insight, and referrals.

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