Morrisons launches next-day delivery service to support the most vulnerable

It is one of a number of measures that are being introduced in response to the Coronavirus pandemic to ensure that no customer gets left behind.

Morrisons has received many calls from customers who are self-isolating, elderly, vulnerable and not able to visit a shop. Some have little food in their store cupboard and are worried about how they will stock up when demand for home deliveries has been high and some have never used online ordering.

These customers will be able to place orders with Morrisons over the phone and the delivery will be made the following day by a store colleague from their local store, often the store’s Community Champion, who is tasked with helping the community.

They can:

o Choose from a ‘takeaway’ menu of 47 essential groceries with options including milk, butter, eggs, potatoes, pasta, bananas, cornflakes and flour

o Pay for delivery on their doorstep via a mobile chip and pin device

o Refuse an item on delivery should they wish to do so but every effort will be made to match the customers’ specific preferences.

David Potts, Morrisons Chief Executive said: "We are playing our full part in feeding the nation and ensuring those that are most in need can receive a delivery from a familiar face at Morrisons. This new telephone service will ensure that more people who can’t leave their home to go shopping will be able to get a delivery.”

Additionally, the Morrisons Community Champions will be identifying customers who need support and offering it on a postcard through their door. Customers will be able to ring them directly if they need their shopping delivered.

Those vulnerable and elderly customers who do come to stores will also be offered a helping hand from colleagues wearing ‘love to help’ t-shirts.

To help support this new service, Morrisons has invested in a van for every one of its 494 stores so that colleagues can drop the shopping off on a customer’s doorstep.

Customers who wish to place an order should phone 0345 611 6111 and select option five.