The number of British holidaymakers visiting Yorkshire has increased this year, according to official figures.
Trips to the region went up by 14 per cent in the first quarter of 2011.
The amount of spending has also gone up with holidaymakers spending 25 per cent more.
The length of visitors’ stays bucked the national trend and went up by 15 per cent.
The survey, compiled on behalf of three national tourism agencies, showed more than two million trips were made to Yorkshire.
It is hoped the boost will continue through the summer. Gary Verity, chief executive of Welcome to Yorkshire, said: “Yorkshire really is the place to be this summer.”