You will soon be able to customise the contents of your Halifax made Quality Street tubs after the confectioner teamed up with John Lewis.
A tin of Quality Street chocolates can be divisive. Everybody has their own opinion on which of the selection is the best, and which is best avoided.
But soon, confectionery fans will be able to customise the contents of their tubs, meaning that if you’re not a fan of strawberry creams, you can do away with them completely.
According to consumer journalist Harry Wallop, John Lewis has teamed up with Quality Street to offer customers the chance to pick and mix their own 1.2 kilogram tins in select stores.
Wallop said on Twitter. It will cost £12 to make up your own mix of sweets, the only caveat being that you must make use of at least four of the 12 varieties of chocolates.
That means no filling up exclusively on toffee pennies. The offer will be available in 11 different John Lewis stores between September 21 and December 23.
The first store to see the customisation stations installed is London’s Oxford Street branch, while Quality Street said on Twitter that more stores will be announced “soon”.
The Oxford Street branch will even let you personalise your own tin, adding a name to the container for an extra £3.
One Twitter user said that “Quality Street is what you take as a present to people you don’t like”, but that could all change with the introduction of the custom tins and their contents.
Quality Street has been one of the nation’s favourite twist wrapped assortments for 80 years. The chocolate and toffee assortment was originally produced in Norwich, and is now produced in Halifax, giving it 80 years of British heritage and craftsmanship.
Quality Street was first introduced in 1936 in Halifax, by Harold Mackintosh. Harold was the son of John and Violet Mackintosh who created the toffee deluxe as a standalone product earlier in the 20th century.
Named after the J M Barrie play, Quality Street is still manufactured in Halifax to this day and the Nestlé factory produces more than 10 million sweets every single day in the run up to Christmas.