Halifax RLFC is offering fans attending the next home game at the Shay the chance to win a trip to New York.
Due to work on the Shay pitch the next home league game is against Whitehaven on July 7.
And, the club is hoping to attract a bumper gate in excess of 3,000 and promises plenty of razzmatazz.
Dubbed “Big Apple Day” - a link to the league’s sponsors Kingstone Press Cider - the highlight will be the chance for every paying adult to win a weekend break for two in New York worth around £2,500.
The initiative was announced last night at the Shay at the start of the build-up to attract new fans to the match.
Club chairman Michael Steele said the club would be putting £5 from every adult admission into the prize draw and he was hoping it would entice fans.
“It will cost the club unless we get sufficient people,” he said.
“We appreciate times are hard at the moment and the chance to win and see a game of rugby league might be enough to get people to come along.”
Last night the club also announced its captain Scott Murrell had signed a two-year contract extension which will keep him at the Shay until the end of 2016 and out of the grasp of Super League clubs.
And, club officials held a question and answer session with fans.