A HARD-HITTING drink-drive campaign will run across Calderdale this Christmas.
Police, the Department of Transport and Calderdale Council will be spreading the word in pubs, clubs, doctors and health centres and local businesses to warn of the dangers.
Anyone caught drink-driving faces a 12-month ban, a fine of up to £5,000 and a criminal record - with the prospect of losing their job.
Causing the death of another road user while under the influence of drink or drugs can lead to a 14-year prison sentence.
Kate Marsh, Calderdale’s road safety officer, said: “We all know how tempting it can be to take advantage of a special offer such as, ‘buy one get on free’ or a ‘free shot’.
“But there are those occasions where taking advantage of an offer, or not having the sense to say no, can have consequences that last a lifetime.
“The message is simple, don’t drink and drive. Plan your night out and arrange a lift with a designated non drink driver. Let the bus take the strain, take a taxi or walk”.