Halifax Specsavers, which is an accredited centre providing a free NHS hearing service, tested the hearing of singers.
The store invited Halifax Choral Society members to have hearing tests ahead of this month’s Christmas concerts at the Victoria Theatre, Halifax.
Singers need their hearing to be in top condition so they know that they are hitting all the right notes.
Specsavers wants to tackle the stigma associated with hearing loss to encourage people to get the help they need.
It said research shows that too few people are doing anything about it. An estimated one in six people in the UK has hearing problems and up to four million people would benefit from a hearing aid.
Store audiologist Nicola Miller checked the choir’s hearing and gave a clean bill of health ahead of the festive period as the group of singers surprised customers by performing a beautiful rendition of Silent Night.
Halifax Choral Society is the world’s oldest choral society dating back to 1818.
The society perform Handel’s Messiah on Sunday; carols and bass performances take place on December 6 and 7. www.victoriatheatre.co.uk