Halifax have renewed their sponsorship with UK General, with the national insurance group agreeing to back the club for a third season.
The deal will see the UK General logo appear on the club’s 2012 shirts after spending 2011 on the shorts.
“It’s always nice to have a sponsor extend their deal and UK General bring an element of prestige to the club,” said Fax commercial manager Pete Emmett.
“We all enjoyed a good deal last year, UK General coming to several games as well as exposing their brand on our playing kit.
They were keen to enhance this, and it’s great to have another agreement put in place ready for 2012.”
UK General will also enjoy hospitality packages, ground boards, and other match day exposure. The Leeds based firm enjoyed several games last season, including the match against Hunslet where their offices are located.
UK General are a specialist, UK wide insurance provider who offer insurance through brokers and intermediary organisations working with some of the UK’s leading brands such as Debenhams, Ryanair and Jet2.
Karen Beales, Technical Director at UK General Insurance said “Although we don’t trade directly with the public, UK General provide insurance through brokers and intermediaries who are avid rugby league supporters. We are delighted to renew our sponsorship agreement and look forward to supporting the team in 2012
“Strong relationships with brokers, intermediaries, suppliers and sponsorship partners is what UK General are passionate about.”