New Look's Summer dresses are giving major Doen vibes without the designer price tag
This article contains affiliate links. We may earn a small commission on items purchased through this article, but that does not affect our editorial judgement.
If you've spent any time scrolling through Pinterest or Instagram lately, chances are you've been charmed by the soft, romantic aesthetic of Doen the cult-favourite California brand known for its dreamy vintage-inspired dresses, puff sleeves, and idyllic countryside vibes.
But with price tags often reaching well over £200, the ethereal lifestyle comes at a premium. Enter New Look, your go-to high street hero, offering stunning summer dresses that channel those same feminine, cottagecore tones for a fraction of the price.
Whether you're off to a picnic in the park, a seaside getaway, or just dreaming of lazing barefoot in the garden, these picks deliver the look without emptying your wallet. New Look is proving that you don’t have to spend a fortune to capture the boho aesthetic.
1. Red Gingham Bow Back Midi Dress
Nothing says summer romance quite like gingham, and this midi dress nails the brief. With its classic check print and statement bow back, it's giving Doen meets strawberry fields. The silhouette is flowy but flattering, making it the perfect companion for picnic blankets, lemonade, and golden hour selfies.
2. Blue Gingham Print Crinkle Jersey Milkmaid Mini Dress
A charming mix of playful and vintage, this mini dress serves up serious prairie-core energy. The milkmaid neckline and puffed sleeves echo Doen’s signature style, while the crinkled jersey keeps it casual and breathable for those hot, lazy afternoons. And at under £20, it’s a total steal.
3. Red Crinkle Jersey Floral Print Milkmaid Mini Dress
The rich red tone feels warm and sun-drenched, and the subtle floral print brings a delicate touch. The milkmaid bodice and flouncy skirt nod to timeless romance, all wrapped up in soft jersey comfort.
4. White Crinkled Frilly Trim Midi Dress
Simple, elegant, and oh-so-dreamy, this white midi dress is your blank canvas for all things summer. The frilly trim adds a whisper of vintage charm, while the crinkled texture keeps it light and effortless. Pair it with sandals and a straw tote, and you’re ready for your own slow-living fairytale.
💪 Women 55+ are leading the way in healthy weight loss
A major UK study shows that women over 55 are seeing the best results from weight loss jabs like Wegovy and Mounjaro – and it’s not just the medication that’s working. According to research from Voy and Imperial College London, older women who track their weight and attend coaching sessions lose 53% more weight than those relying on jabs alone.
✨ Voy offers a personalised, medically guided plan combining prescription support with coaching and digital habit-building tools. Learn more and check your eligibility here.
Natalie Dixon is NationalWorld’s Lifestyle reporter. If you liked this article and want to read more about fashion, beauty and lifestyle you can follow Natalie Dixon on X here.